Aim lower
We have a large choice of convenience stores to choose from. There’s the lower end of Krauszers and Jersey Pride where some items on the shelves look like they’ve been there for decades to the usual 7-11’s and Wawa’s. Being someone who has lowered his sights considerably and is quite capable of self delusion, I’m throwing my support behind Wawa because it feels like you’ve won something when you shop there. Paying with cash? Your change comes out automatically (untouched by human hands), it’s like you won at a slot machine
Ordering a sandwich? You get a print out like a lottery ticket and when you pick up your sandwich, the ticket pays off.
hope I win this sandwich lottery
I won, relatively speaking
ugh! 
Guffaw!
By contrast, in Keyport we have Country Farms, a place where every visit makes you feel like you’ve lost something, and its never coming back.